vining law social media redesign
overview
my role
In response to Vining Law Firm's desire to bolster their social media presence, we embarked on a redesign project aimed at increasing post frequency and implementing strategic content pillars focused on education, tips, and successful case settlements within the personal injury law category. Our objective was to elevate the brand's image while maintaining approachability and highlighting their excellence in the field.
As the lead strategist and designer for Vining Law Firm's social media redesign, I developed a comprehensive content strategy centered around relevant content pillars. This included creating modern, elevated graphics and crafting engaging captions to captivate their audience in the competitive space of personal injury law. Through subtle yet impactful branding elements, we aimed to position Vining Law as a trusted authority while resonating with their target audience.